Friday, March 29, 2013

Red Equal Signs: A Study in Sorting?

(Now that the bar exam is over and I have had time to sort out a number of personal and professional items, this blog is being revived. Sorry for the suspense.)

Odds are, you have a Facebook account. No, really. Over 50% of Americans have Facebook accounts. So, odds are, you have a Facebook account. (25 other countries are also over the 50% threshold, including the United Kingdom and Canada.) So, odds are, you've seen a red equal sign in the last few days.

In the extremely unlikely event you don't know what I'm talking about, here's what happened. This week, the U.S. Supreme Court, highest court in the country, heard challenges to the laws known as Proposition 8 (the California law prohibiting the performance of same-sex marriages in that state) and the Defense of Marriage Act (the U.S. federal law restricting federal marriage benefits from same-sex marriages*). Among the many memes and other trends on the Internet relating to the cases, Facebook was awash in red. The Human Rights Campaign urged followers to change their profile pictures in support of marriage equality, and it caught on. I haven't seen any estimates of how many people changed their pictures, but it was a lot. It also spawned a number of spoofs, from Ernie & Bert to corgis to bacon.

This is not a post about marriage equality. Sorry to disappoint. But I am going to talk about Facebook and social sorting, so click on!